Your content proves its effectiveness when it converts your audience into qualified leads. We create ads, content and experiences that drive prospective behaviour across channels.
Digital Content Creation Services
We Help Your Prospects Find Clarity in Chaos
By layering your SEO efforts with content marketing services, your brand can cut through the noise and reach customers quickly. An effective content marketing strategy targets each stage of the buyer’s journey from awareness, interest, consideration, intent and purchase. This creates trust, builds authority and drives revenue.
We Will Help You Tell Your Story and Generate Leads
Our digital content creation services cover personalized digital content with engaging SEO, social tagging, knowledge of formatting, knowledge of the platforms’ policies and more. Our team of writers, SEO and PPC specialists ensures that our content speaks to your buyer persona. We produce the most effective content that results in continuity in voice and scalable campaigns, all without the necessity of maintaining an extensive in-house marketing team.
What We Do
SEARCH ENGINE-OPTIMIZED CONTENT
While the content may appear simple on the surface, behind the scenes, it incorporates multiple layers of work to maximize its impact. We help you create SEO-optimized content that delivers long-term growth.
We start by identifying targeted keywords based on evidence-based traffic analysis and seamlessly incorporating them into your content to improve its search visibility.
But our work doesn’t end here. We also ensure your website is properly indexed and optimized for maximum SEO impact. In addition to our professional SEO services for blogs, we also offer standalone SEO support services.
Pricing:
- Content that we create and optimize: $1 per word
- Content that is created by your team that we optimize: $.50 per word
SOCIAL-OPTIMIZED CONTENT
One piece of content doesn’t work for all platforms. That’s why we optimize your social media content for each platform to ensure it gains maximum visibility.
Optimized content increases the likelihood of achieving your intended goals and, whenever possible, taking advantage of those with influence. Here are some of the strategies we employ:
- Tagging influencers who have large networks
- Tagging the sources cited in the content
- Tagging potential prospects who are likely to find your content interesting
- Tagging groups that may find the content interesting
Pricing:
- Optimized post content: $1 per word
WEB COPY
After building your website, the next step is communicating its purpose to visitors, which is achieved through the web copy.
In essence, a web copy narrates visitors through your website and tells them what they need to know about you and your offerings. Its primary purpose is to motivate visitors to take specific actions toward becoming potential customers. A web copy includes everything from headlines, paragraphs and bullet points on a webpage to product descriptions, blog posts and contact information.
Our expertise extends to various projects that involve web content development:
- New website builds
- Upgrades/renovations to existing site content
- SEO projects
- Landing pages and more
Pricing:
- Web content that we create and optimize: $1 per word
- Content that is created by your team that we optimize: $.50 per word
BLOGS
Blogs (or/and articles) are written pieces intended for a broad audience. They serve as a valuable tool for communicating industry trends, news and opportunities to a massive readership.
We write blogs for a wide range of industries and have superior experience writing blogs for the following industries:
- Technology: For both companies that support and provide technology solutions
- Professional Services: Including legal, financial and insolvency
- CPG: We work with both brands and organizations who support them
- Medical: Serving practitioners and equipment manufacturers
While we have many years of experience supporting content for B2C and B2B, our B2B content consistently outperforms the competition, and we are proud of our work in this domain.
SOCIAL POSTS CONTENT
Social media posts come in various formats and sizes, and we excel at creating a diverse range of content tailored to different platforms. We help you in crafting promotional posts, visually engaging graphics, videos, syndicated content and more.
As we produce content for social media, we aim to achieve two objectives:
- Attract readers with engaging material that encourages them to explore the associated content.
- Increase the visibility of that content through social optimization, thereby improving its discoverability in social search and within relevant communities.
We offer flexible support for your content creation needs and also collaborate with you to optimize and format the content you’ve generated. We also provide a comprehensive turn-key solution for social media marketing.
WHITEPAPERS AND EBOOKS
Whitepapers and eBooks are high-value content that you can take advantage of to convert prospects higher up the funnel. They also extend the reach of your marketing efforts in the digital age.
When a prospect engages with high-value content, two things happen:
- They perceive your brand as a thought leader, and your content provides them with valuable insights.
- They willingly provide their email address and consent to receive electronic communications, which initiates lead nurturing.
This leads to overall growth and reduces your cost of acquisition. We specialize in creating exceptional whitepapers and eBooks and can guide you on how to maximize their value.
EMAIL CONTENT
Email marketing involves sending emails to a group of individuals or a targeted list of recipients with the goal of promoting products, services and events, as well as building customer relationships.
Our email content services serve various purposes, such as supporting your brand, promoting initiatives, distributing newsletters, assisting with sales efforts and implementing automated sequences.
We don’t stop at just sending emails — we also generate advanced analytics to provide insights into the engagement levels of your recipients, whether they converted or not, which emails performed the best, and what elements within the email contributed to their success.
We help you develop compelling subject lines that drive high open rates, craft content that connects, incorporate multiple conversion points, track results and work with you to optimize accordingly.
OTHER CONTENT
Our team is experienced in creating just about any type of digital content.
Have a unique project coming up with a content component? Reach out to see what options are available.
Our Results
How Data Analytics and Content, Paired Together, Fueled a 220% Increase in Search Engine Visibility
Social Media Marketing Led a Law Firm to Move from Posts to Page One on Google Search Rankings
Leveraged Social Media Strategies Right from the Start for Increased Visibility, Growth and Conversions
Google Performance Max Campaign Consistently Increased a Criminal Law Firm’s Clicks to Clients by 114% Per Month
Want this kind of growth?
Digital Content Creation FAQs
While many marketing teams may have a communication guru, a social media guru or an SEO guru on the team, the chances of having all three skill sets combined in a single are not very high.
That’s why we provide you with skilled resources at a fraction of the cost compared to hiring a full-time specialist in each discipline. We are here to support you in achieving the content you require, meeting online timelines and optimizing your strategies to fulfill your objectives.
We offer a wide range of digital content creation services, including blogs, articles, social media posts, web copy, whitepapers, eBooks, videos, email newsletters and more. Our goal is to create content tailored to your specific needs and goals backed by SEO (Search Engine Optimization) practices. We conduct keyword research and optimize content to improve your website’s search visibility, making it easier for your target audience to discover and engage with your content.
Contact us today to discuss your specific content needs.
According to CMI, 81% of marketers consider content a fundamental component of their business strategy. This is because digital content creation helps build brand awareness, establish industry authority, attract and retain customers, improve SEO rankings and drive online engagement and conversions.
A specialized digital marketing agency can ensure seamless alignment of content and flow across all platforms.
Yes, we create content and generate advanced analytics to provide insights into the engagement levels of recipients. We track various metrics such as impressions, open rates, conversion rates and the performance of blogs, emails, social media posts and more. This data helps us understand how your content is performing and make informed decisions to optimize your content strategies.
Yes, we have experience creating content for various industries, including technology, professional services (legal and financial), consumer packaged goods (CPG), medical and more. Our content is tailored to each industry’s unique needs and the target audience.
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